Midea just got a major award! This well-known brand in the home and commercial solutions industry in the country is now part of the 2024 Superbrands list in the Philippines. This means they’re one of the best in the business, offering top-notch quality, reliable service, and helpful expertise when it comes to home and business solutions.
Why Filipinos Love Midea
Midea has been around for over 10 years, providing Filipino families with reliable appliances. From air conditioners and refrigerators to washing machines and ovens, these are accessible to every budget and needs. They’re passionate about what they do and use the latest technology to make your home life more convenient and comfortable.
This brand goes beyond just selling appliances! Proving their commitment to quality is its recognition, not just by Superbrands, but also by other organizations like Consumers Choice Asia-Pacific. Midea Philippines also holds the Gold Standard Climate Change Seal and the Seal of Product Quality. They’re constantly striving to be the best!
Anna Marie Alejandro, General Manager of CMIP, shares, “We are extremely grateful and honored to have been awarded such a prestigious acclaim that is a genuine testament to the unwavering trust and support of our consumers. As we progress in the industry, they will continue to be our inspiration to remain pursuant of excellence and innovation to continue to empower Filipino families for more decades to come.”
Midea’s History of Success
Midea Home Appliances is a worldwide company with a comprehensive product lineup. In the home appliance industry, this brand specializes in air treatment (commercial and residential air conditioning solutions), refrigeration, laundry, large kitchen and cooking appliances, and even small kitchen appliances.
They’re part of a larger company called Midea Group, which also works on things like robotics, smart home technology, and even logistics.
With 28 innovation centers and a commitment to research and development, Midea is constantly coming up with new ways to improve its products. They hold over 62,000 patents—that’s a lot of innovative ideas! It goes to show how this brand puts its customers first. They design products that solve real problems and make your home life more convenient and enjoyable.