By milagan
Big news for Philippine AC users! TCL Air Conditioners are now the #1 brand in the country! As they steadily climb the charts, TCL takes the top spot in inverter, split, and large-capacity AC categories.
From January to May 2024, TCL has had a whopping 21.2% market share in the Philippines. This brand also snagged 22.4% of the inverter AC market, 23.4% of split ACs, and an impressive 46.5% of large cooling capacity ACs.
TCL Air Conditioners: On Innovation & Strategy
TCL isn’t just about sales and figures; they’re also committed to innovation. Their R&D team, over 1,000 strong, focuses on creating cutting-edge technology for a better user experience. They work on finding ways to bring fresh air, gentle breeze modes, and energy-saving features to keep you comfortable and cool.
And speaking of fresh air, TCL is also leading the way in this new category of ACs. Their FreshIN2.0 flagship series features “breathable” technology that brings fresh air indoors, not just cool air. This innovative approach is a hit with Filipino consumers, especially in the country’s humid and unpredictable weather.
TCL’s Top-Notch Service & Marketing
TCL understands that great products deserve great service. That’s why they offer the “212 instant aftersales installation” program in the Philippines. Giving reliable service to a country like the Philippines with so many islands can be tricky. But this program guarantees a response within 2 hours, scheduling within 1 day, and a door-to-door visit within 2 days. Talk about speedy service!
All these innovations are more prove that TCL listens to its customers. They use market research to develop innovative products that Filipino consumers actually want. Their focus on customer needs helps TCL build a strong brand reputation in the Philippines.
TCL’s success in the Philippines is just the beginning. The brand continues to expand in the global air conditioning category, and its customer-centric approach is helping it win over new markets worldwide.
If you’re looking for a top-of-the-line air conditioner with innovative features and exceptional service, look no further than TCL! Visit their website to learn more today.