By milagan
Concepcion Midea Incorporated Philippines (CMIP), a leading provider of world-class air treatment solutions, is proud to announce the opening of its first-ever Midea AC Pro Shop in Central Luzon. In collaboration with local aircon dealer Wintercool Ref & Aircon Services and Trading, CMIP aims to deliver top-notch residential and light commercial air conditioners in Bulacan, Pampanga, and Nueva Ecija.
The Midea AC Pro Shop is located in Plaridel, Bulacan. It introduces the concept of “My Professional Cool Idea,” offering high-quality aircon solutions for the Filipino market. Aside from reliable customer service, customers can expect professional recommendations from CMIP’s experienced sales consultants.
The collaboration with Wintercool ensures that customers not only have access to cutting-edge aircon products. With every purchase, they can also guarantee after-sales service and support for installation and maintenance needs.
Key figures at the grand opening include Mr. Rafael C. Hechanova, Jr., Chief Corporate Affairs Officer of Concepcion Industrial Corporation and Concepcion Midea Inc. Philippines; Ms. Anna Marie M. Alejandro, General Manager of CMIP; and Mr. Albert Wong, Deputy General Manager of CMIP. Also present were Mr. Alfie Rodriguez, CMIP Sales Director for Commercial & Industrial Solutions Group and Midea Building Technologies; Ms. Fides L. Bayot, Marketing Director of CMIP; Jonathan Zeng, Midea RAC Product Marketing Specialist, and Mr. Mario Dela Curz and Ms. Elvie Dela Cruz, General Manager and Owners of Wintercool Ref & Aircon Services and Trading.
Anna Maria Alejandro, General Manager of CMIP, expressed her enthusiasm, stating, “CMIP is constantly growing and evolving, and this time we are proudly making Midea’s top-notch products more accessible to the locals of Central Luzon. We believe that the opening of our first-ever Midea AC Pro Shop will open more doors for us to reach every Filipino home or business in need of high-quality air treatment solutions.”
Midea is One of the Top Aircon Brands in the Philippines
Midea has been synonymous with quality and innovation for over a decade in the Philippines. It also carries a reputation as one of the largest manufacturers of home appliances and a Fortune Global 500 company. Boasting 28 innovation centers worldwide and a robust commitment to research and development, the brand consistently exceeds expectations to meet the evolving needs of its customers.
Albert Wong, Deputy General Manager of CMIP, expressed gratitude for the collaboration with Wintercool, stating, “We are very grateful to have worked with Wintercool on this project because, not only are they one of our most trusted dealers, their support is truly unwavering since the beginning. We are confident that soon enough we can expand our efforts nationwide to bring Midea’s world-class products closer to many more Filipinos.”
As the Midea AC Pro Shop opens its doors, CMIP looks forward to revolutionizing air treatment solutions in Central Luzon, bringing comfort to homes and businesses across the region.